Privacy Policy
Last Updated: April 10, 2025
1. Introduction
Welcome to InfluPulse ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you about how we look after your personal data when you visit our website and use our services, and tell you about your privacy rights and how the law protects you.
2. Data We Collect
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
- Identity Data includes first name, last name, username or similar identifier.
- Contact Data includes email address and telephone numbers.
- Profile Data includes your username and password, your interests, preferences, feedback, and survey responses.
- Social Media Data includes data from your connected social media accounts, such as Instagram, including profile information, follower counts, engagement rates, and content metrics.
- Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
- Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
- Usage Data includes information about how you use our website and services.
3. How We Collect Your Data
We use different methods to collect data from and about you including through:
- Direct interactions. You may give us your Identity, Contact, and Profile Data by filling in forms or by corresponding with us by post, phone, email, or otherwise.
- Automated technologies or interactions. As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns.
- Third parties or publicly available sources. We may receive personal data about you from various third parties and public sources, such as Instagram when you connect your account.
4. How We Use Your Data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
- To register you as a new customer.
- To process and deliver your service, including managing payments.
- To manage our relationship with you.
- To enable you to participate in platform features, such as connecting brands with influencers.
- To administer and protect our business and this website.
- To deliver relevant website content and advertisements to you.
- To use data analytics to improve our website, products/services, marketing, customer relationships, and experiences.
5. Instagram Data
When you connect your Instagram account to our platform, we access certain data from your Instagram account through the Instagram API. This data is used to provide our core services, including displaying your profile to potential brand partners, analyzing your engagement metrics, and facilitating collaborations.
We only access the data that you have explicitly authorized through the Instagram permissions screen. You can revoke this access at any time through your Instagram account settings.
6. Data Sharing
We may share your personal data with the following parties:
- Brands and Influencers on our platform for the purpose of facilitating collaborations.
- Service Providers acting as processors who provide IT and system administration services.
- Professional Advisers including lawyers, bankers, auditors, and insurers.
- Regulators and other authorities who require reporting of processing activities in certain circumstances.
7. Data Security
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know.
8. Data Retention
We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
9. Your Legal Rights
Under certain circumstances, you have rights under data protection laws in relation to your personal data, including the right to:
- Request access to your personal data.
- Request correction of your personal data.
- Request erasure of your personal data.
- Object to processing of your personal data.
- Request restriction of processing your personal data.
- Request transfer of your personal data.
- Right to withdraw consent.
10. Changes to This Privacy Policy
We may update this privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on this page and updating the "Last Updated" date at the top of this policy.
11. Contact Us
If you have any questions about this privacy policy or our privacy practices, please contact us at:
Email: privacy@influpulse.com